Why a Bar-B-Cutie SmokeHouse Franchise Is a Perfect Fit for First-Time Entrepreneurs

Iconic barbecue franchise is seeking entrepreneurs with a passion for barbecue to join our rapidly growing brand

photograph of smiling server serving brisket and corn to a customerBar-B-Cutie is an iconic, family-owned brand that continues to get BBQ right after 65 years in business. The McFarland family is passionate about sharing their food with customers, and about giving new entrepreneurs the tools and the business model they need to succeed.

“We’ve been in the BBQ business for our entire lives, beginning when I was just a boy, working for Daddy at the original Bar-B-Cutie,” says Ronnie McFarland, CEO of Bar-B-Cutie. “Our decades of experience in this business have allowed us the opportunity to develop a business model that really is simple to run and easy to scale. We’ll be with you from day one, and if you’re as passionate about BBQ as we are, there is enormous potential to do incredibly well.”

Doing well is something the McFarlands know a lot about. You can’t stay in business for as long as Bar-B-Cutie has without getting everything right: the food, the customer service, the look and feel of the restaurants, and franchising with the right entrepreneurs who are driven to follow systems, be leaders in their communities and wake up every morning driven to bring world-class BBQ to their hungry customers.

“It’s a proven concept. They’ve been around for over 65 years,” says Orlie Ochoa, owner of a Bar-B-Cutie SmokeHouse franchise in South Texas. “That the Bar-B-Cutie SmokeHouse family is so passionate about BBQ and helping people, makes this such an attractive organization. When you see the COO (Brett McFarland) wiping down tables next to you in your new restaurant, it just speaks volumes about the commitment this family has to your success.”

Infographic: Bar-B-Cutie has been making exceptions BBQ since 1950

Bar-B-Cutie SmokeHouse is a much better investment than going into business alone. While many BBQ lovers are convinced that they have the world’s greatest BBQ recipe, that is not enough to open a business.

For starters, a risk factor study conducted by Webstaurant, an online database, ranked the associated pros and cons of opening an independent restaurant vs. opening a franchise. The study suggested that the most intimidating part of starting your own restaurant is the possibility of failure, as there’s very little financial wiggle room in the first months of operation. Independent owners must navigate on their own how to purchase a space, develop and design it, start a marketing campaign, file for insurance, acquire permits and cover licensing fees – all on their own dime.

Those complications are compounded when you consider factors such as brand recognition. Gaining customer recognition and loyalty is a herculean feat. It’s a near consensus in the restaurant industry that brand recognition poses the most difficult challenge to new eateries.

Bar-B-Cutie SmokeHouse franchisees not only get the name recognition of an iconic BBQ joint that dates back to the 1950s, but they also benefit from a proven track record of success and the support of a passionate executive team.

“Our business model was designed from the outset to be easy to open and easy to scale,” says COO Brett McFarland. “Our initial investment cost is well below other fast-casual franchises. You’ll find we’re truly a low-cost investment that holds the potential for high returns.”

Bar-B-Cutie SmokeHouse helps potential franchise owners carefully find the best location for a new restaurant, performing an extensive analysis of area demographics to find locations with the most potential for long-term success. The Bar-B-Cutie SmokeHouse team will work with real estate agents and property managers to help new entrepreneurs navigate the complicated process of securing a lease. And to help candidates save money, Bar-B-Cutie SmokeHouse is always on the lookout for an existing building that can be converted into a Bar-B-Cutie SmokeHouse, which significantly cuts down the cost of opening a new location.

Photograph of the exterior or a Bar-B-Cutie location

Total investment to open a new Bar-B-Cutie SmokeHouse franchise ranges from $266,986 to $428,694, which is far lower than other BBQ franchise concepts due to substantially lower build-out costs and low ongoing overhead. The Bar-B-Cutie SmokeHouse model is intentionally set up for a quicker ramp-up time, which allows owners the potential for a quick return on their investment.

Ready to bring the iconic BBQ franchise to your community?

Ready to learn more about Bar-B-Cutie SmokeHouse franchise opportunities? You can stay up to date with the latest Bar-B-Cutie SmokeHouse news on our blog and learn more about our business model by reading over our research pages. To request even more information, download our free franchise report.