Why Bar-B-Cutie is Taking Texas by Storm

Texans know great barbecue and Bar-B-Cutie has been making the best authentic American barbecue for 65 years

Everything’s bigger in Texas, including Texans’ love for barbecue. Bar-B-Cutie, one of the nation’s most iconic and authentic BBQ franchise brands, continues to bring its high-quality, delicious mesquite barbecue to the Lonestar State with the opening of two new Texas locations this fall.

As longtime purveyors of barbecue, with over half a century of experience in the BBQ business, Bar-B-Cutie is committed to providing the nation’s best barbecue. For more than 65 years, Bar-B-Cutie has the finest, authentic barbecue available on the market. We’re now bringing it into the future by bringing all the regional barbecue styles under one roof as part of our new SmokeHouse concept.

Photograph of a smiling Bar-B-Cutie cook

“Barbecue is big business in Texas and we bring the best of the South’s barbecue styles all under one roof,” says Brett McFarland, Chief Operating Officer with Bar-B-Cutie. “We’ve built our reputation as experts in good barbecue and you just can’t find that commitment to the art of barbecue from other restaurant brands. We quickly become the destination for high-quality barbecue in the communities in which we operate, bringing barbecue fans from far and wide to enjoy our great food and great service.”

Bar-B-Cutie SmokeHouse stands out in the competitive Texas market

It’s no easy feat standing out in the competitive barbecue space but Bar-B-Cutie has done it. Our new SmokeHouse concept took off after our Texas debut in McAllen in 2011. Our second Texas location opened in Pharr in summer 2016, Weslaco celebrated its grand opening in September and two more Texas locations are scheduled for San Antonio.

Why are we thriving in barbecue country? Texans appreciate our commitment to getting barbecue right – they love our slow-cooked mesquite barbecue, smoked meats and Southern sides. Entrepreneurs love the ease of Bar-B-Cutie’s new streamlined SmokeHouse business model.

“The new Bar-B-Cutie SmokeHouse restaurants in Texas are becoming destinations for the locals, who want food that they cannot make in their homes. Good BBQ is hard to make and hard to get, which reflects in the fact that our average ticket has grown to $17-$20 since we opened in Texas,” says Ronnie McFarland, CEO of Bar-B-Cutie.

Ready to bring the iconic BBQ franchise to your community?

Ready to learn more about Bar-B-Cutie SmokeHouse franchise opportunities? You can stay up to date with the latest Bar-B-Cutie SmokeHouse news on our blog and learn more about our business model by reading over our research pages. To request even more information, download our free franchise report.